As mentioned in “how to innovate the blockchain application scenario? Mozer chain helps the ecological development of the chain” before, 2019 will be the first year of blockchain commercial application. Blockchain technology is basically mature in terms of performance, ease of use and operability, which can support large-scale commercial applications. Facebook, JPMorgan Chase, Google, IBM, Tencent, Huawei, Ali and other giants have announced high-profile layout of the blockchain field. Mozzard Security launched mozzard PAAS platform based on Ethereum technology, and reached cooperation with a number of domestic head enterprises to help the development of digital copyright applications. The application of blockchain has the following advantages:
1. Improve the efficiency of copyright registration and reduce the cost of copyright registration;
2. Improve the value of cultural enterprises and help them to raise funds;
3. Eliminate the intermediary cost of the platform and build the awareness of the copyright of the whole people;
4. To facilitate judicial proof and reduce copyright disputes.
Traditional copyright registration process is tedious, except that the author is required to provide identity information and related information. In addition, after the works are submitted for registration, the review cycle of relevant departments is longer, often up to 20 days or more. And the price of copyright registration is also high. Generally, the copyright registration of a single work needs to pay more than 500 yuan. For some Internet text creators, the registration fee will be on the high side. For example, if blockchain is used for copyright registration, the copyright owner only needs to submit his own works and basic works information on the blockchain, and the platform will generate the digital identity ID of the works according to the password algorithm, which includes the works content, author information, submission time and other information. This operation will be written to the block and permanently saved by the nodes of the whole network. This not only improves the registration efficiency of original works, but also reduces the cost of registration. At the same time, the transfer of copyright is also easier because of digitalization.
For some works that need more creative efforts and good communication and operation, such as comics, music works, etc. Authors often spend more energy on the creation of works, and the distribution and dissemination of works need professional cultural enterprises to operate. The registration and confirmation of copyright works on the blockchain not only helps people to establish the awareness of copyright, but also improves the social recognition of the value of cultural enterprise copyright, and improves the enterprise value. In addition, the promotion of the value of enterprises’ ownership of copyright will help financial institutions identify with the assets of enterprises and promote the financing of cultural enterprises.
The copyright registration and confirmation of blockchain will be in the form of public chain, not private chain or alliance chain. For some small-scale creations, mainly the creation of words or pictures, the author can register directly on the chain and spread the communication. Users on the chain can get the communication information of the works and decide whether to trade the works. This is based on the characteristics of blockchain decentralization, which does not need platform promotion and eliminates the intermediary costs of the platform. Secondly, the form of public chain also promotes people’s original awareness and improves people’s recognition of copyright.
Based on the copyright platform on the public chain, whether it is the submission of the copyright Party’s works, or the subsequent transactions, as well as the purchase of users, there are corresponding time stamp certificates, which are open and transparent on the chain. In the case of copyright disputes, the judicial department only needs to trace the digital ID of the copyright and easily retrieve the historical transaction information of the copyright works, so it is no longer difficult to provide evidence.